DIRECTV - Support, Account & Billing Experience
Redesigned core support and billing flows to streamline key user tasks and reduce friction. Highlights include a new Support page IA, a simplified Claims experience, and the rollout of payment enhancements such as future-dated payments, Trustly defaulting, and Apple/Google Pay.
Ensured scalability and consistency across devices while improving accessibility, visual clarity, and customer satisfaction.
Role
Senior UX Designer
Contribution
UI/UX, Visual direction, Design System
Redesigned core support and billing flows to streamline key user tasks and reduce friction. Highlights include a new Support page IA, a simplified Claims experience, and the rollout of payment enhancements such as future-dated payments, Trustly defaulting, and Apple/Google Pay.
Ensured scalability and consistency across devices while improving accessibility, visual clarity, and customer satisfaction.
Role
Senior UX Designer
Contribution
UI/UX, Visual direction, Design System
DIRECTV - B2C Engagement & Sales Experience
Led the design of key conversion-driving features to improve DIRECTV’s package selection and customer support journey. These included the “Let’s Chat” engagement widget, which surfaced dynamic CTAs for chat and calls based on user behavior and intent, and the “Take Our Quiz” onboarding flow that guided new users to relevant offers.
Contributed modular components to the Fusion Design System, promoting consistency while supporting UX flexibility grounded in behavioral insights and business needs.
Role
Product Designer
Contribution
UI/UX, Visual direction, Design System
Led the design of key conversion-driving features to improve DIRECTV’s package selection and customer support journey. These included the “Let’s Chat” engagement widget, which surfaced dynamic CTAs for chat and calls based on user behavior and intent, and the “Take Our Quiz” onboarding flow that guided new users to relevant offers.
Contributed modular components to the Fusion Design System, promoting consistency while supporting UX flexibility grounded in behavioral insights and business needs.
Role
Product Designer
Contribution
UI/UX, Visual direction, Design System
VanGo - Designing for Adventure Enthusiasts
VenGo is a startup mobile platform that connects action sports enthusiasts through location-based discovery and community features. As part of a small cross-functional team, I led UX design across the product’s iOS beta and launch phases, shaping core experiences such as profile creation, event posting, and dynamic group interactions.
In addition to product UI/UX, I collaborated on brand-aligned social media assets to support community growth and early adoption. The design focused on intuitive navigation, energetic visuals, and scalable patterns to support evolving features and user needs.
Role
Product Designer
Contribution
UI/UX, Product Strategy
Download on the App Store ↗︎
VenGo is a startup mobile platform that connects action sports enthusiasts through location-based discovery and community features. As part of a small cross-functional team, I led UX design across the product’s iOS beta and launch phases, shaping core experiences such as profile creation, event posting, and dynamic group interactions.
In addition to product UI/UX, I collaborated on brand-aligned social media assets to support community growth and early adoption. The design focused on intuitive navigation, energetic visuals, and scalable patterns to support evolving features and user needs.
Role
Product Designer
Contribution
UI/UX, Product Strategy
Download on the App Store ↗︎
TWA Website - Digital Presence for a Minimalist Architecture Practice
Inspired by TWA’s architectural philosophy of minimalism and purity, the new website was designed to echo their values: refined simplicity, clear structure, and timeless elegance.
I led the design and launch of the company’s website, applying a “less is more” approach to highlight their portfolio with quiet confidence.
Role
Lead Designer
Contribution
UI/UX, Visual direction
Visit Website ↗︎
Inspired by TWA’s architectural philosophy of minimalism and purity, the new website was designed to echo their values: refined simplicity, clear structure, and timeless elegance.
I led the design and launch of the company’s website, applying a “less is more” approach to highlight their portfolio with quiet confidence.
Role
Lead Designer
Contribution
UI/UX, Visual direction
Visit Website ↗︎
Block Renovation - Scaling Design Systems & 3D Immersive Experience
Improved Block Renovation’s design infrastructure by expanding and refining their design library, delivering a wide range of scalable models that balanced visual quality and rendering speed.
Introduced a real-time 3D immersive experience to support user engagement and market growth. The new components were aligned with brand guidelines while reducing system storage costs and improving platform performance.
Role
Designer, 3D Artist
Contribution
UI/UX, Visual direction, 3D Modeling, Rendering
Improved Block Renovation’s design infrastructure by expanding and refining their design library, delivering a wide range of scalable models that balanced visual quality and rendering speed.
Introduced a real-time 3D immersive experience to support user engagement and market growth. The new components were aligned with brand guidelines while reducing system storage costs and improving platform performance.
Role
Designer, 3D Artist
Contribution
UI/UX, Visual direction, 3D Modeling, Rendering
